hard sell

The "hard sell"( rational appeal) and the" soft sell"( emotional appeal) are two basic representational means in the advertising discourse.

“硬卖”（理性诉求）与“软卖”（情感诉求）是广告语篇的两种基本表现手段。

Multiple personality disorders are a real hard sell.

多重病态人格是一个很棘手的问题。

Howard: Way to go! I know it was a hard sell.

霍华德：干得好！我知道这东西很难卖。

In the meantime, my mother decided to give Tonya a lesson in making the hard sell.

与此同时老妈决定给Tonya上一课关于如何强行推销

They're certainly giving the book the hard sell, with advertisements every night on TV.

他们用硬推销术宣传这本书, 每天晚上都在电视上卖广告.

Ifwe don't get impressive results today, we're gonna have a really hard sell come tuesday.

如果我们今天不能取得令人注目的成果，我们星期二就会很难通过。

But so-called "performance hybrids" have been a hard sell to American consumers.

所谓的性能型混合动力在美国都比较难卖。

It does, however, suggests that god isn't going away, and that atheism a hard sell.

不过, 这倒反过来预示着上帝无所不在, 让无神论难以站得住脚.

They sell hard-core pornography.

他们出售赤裸裸的色情物品。

The car salesman gave us a hard sell so we decided to go to another dealer.

这位车销售商对我们实行强卖,因此我们决定去找另一家.

The really good deals don't need the hard sell treatment.

真正的好交易不需要使用硬推销术.

He gave me a skeptical look, as though I were trying to give him hard sell.

他用怀疑的眼光看着我, 好像我是在有意哄他似的.

I don't like his hard sell approach.

我不喜欢他强行推销的做法。

As AGUS explains, preventive health care can be a hard sell.

正如阿古斯所说，预防性保健理念的堪比硬性推销。

But that would hard sell politically, and Mr Osborne, for one, ruled it out last year.

但这是政治上的强行推销, 并且就奥斯伯恩先生个人而言, 去年已经排除了这种方法.

BB: Were these ideas hard to sell within the company?

这些理念是否很难说服公司内部的人？

You say you like the hard sell and the money.

你说过你喜欢强行推销赚钱。

Brian: Well, alright I suppose. It's a hard sell. The product is not completely reliable.

布莱恩: 嗯, 还可以吧. 并不是容易的工作, 那产品不太可靠.

In other words: Now is not the time for the hard sell.

换句话说，现在还不是强行推销的时候。

I don't appreciate it when someone tries to give me the hard sell.

我不喜欢有些人硬性地卖给我什么东西。

Go out there, rock hard and sell a bunch of T-shirts so we can eat.

到那儿去, 卖力地摇滚,再推销一堆 T 恤,那我们就有吃的了.

I know he and Martin Broughton were brought in to sell the club to the right owners and to put right a lot of the things they saw were wrong with the club and he has worked hard to do those things.

我知道帕斯洛和布劳顿将俱乐部卖给了正确的新东家，并且纠正了很多俱乐部里的很多缺点，帕斯洛工作很卖命。

Populism is almost always a hard sell, It'seems.

民粹主义看似一直是推行不起来.

For some pregnant women, the vaccine might be a hard sell.

某些孕妇恐怕不愿意接受这一疫苗的注射.

not a hard sell to the American population.

酒是不用强行卖给美国人的。

It was a hard sell.

那是一次困难的销售.

They are making a hard sell.

他们在强行推销.

Is it a hard sell when you reach out to them?

跟这些政府接触时有什么困难吗？

Joe is a master at hard sell.

乔是强行推销的高手.

But you'll have a hard sell with the parents.

不过他们的父母可不会答应。